National Geographic On Becoming A #1 Brand

"Between apps, emails, text, and articles, we scroll through a Statue of Liberty-height’s worth of content every day. With this kind of competition, how do you break through and create truly thumb-stopping social storytelling?" asked Adam Quinn, the VP of Digital at National Geographic.

The answer? Learn from the very best.

National Geographic has been around for more than 120 years - long before Twitter and Instagram - yet has held the title of the #1 brand on social for four years in a row!

Accelo was lucky enough to learn from this legendary brand during Social Media Week in LA to share their best practices with YOU :) Take a look and practice these tips by setting up a free trial.

Here are National Geographic's top ten tips on becoming one of the most successful social media marketers in the world:

1. Ignite the explorer in all people; make them want to know or see more.
2. Couple your storytelling with great imagery and video for extreme impact.
3. Be authentic; partner with real people to create real content; encourage participation.
4. Use your social media presence to be a catalyst for change.
5. Dispatch live content!
6. Partner with like-minded brands for ultimate impact and engagements.
7. Induce a HUGE amount of FOMO (fear of missing out).
8. Be flexible, respectful, and adaptive, always.
9. Encourage people to engage in a dialogue with you.
10. Be innovative! Create series just for social, host Instagram takeovers, and capitalize on key moments / national days.

Combine these marketing tips with the power of client work management platform, Accelo, and you'll truly be set for success! Follow this link to sign up for a free trial of Accelo today.